Archive for the ‘Online Promotion’ Category

Branding: Fitting It All Together

Monday, July 28th, 2008

Believe it or not, whether you are a small business entrepreneur or a Fortune 500 conglomerate, branding is part and parcel of your advertising efforts. It doesn’t matter if you’re operating on a very limited budget, your organization and the products and services you offer have a brand. So what is a brand? It is everything you have that creates that distinct impression in your clients and prospects. Whether it’s in the way you provide customer service, or how you design your full color brochures, or even what kind of brochure printing method you apply — it all boils down to your kind of brand, which makes a positive or negative impact on your readers. It is that important indeed. (more…)

How To Create Flyers That Win Clients

Monday, April 28th, 2008

Advertising flyers are definitely the most cost effective marketing tool you can use to spread out the word on your business. You can hand them out, post them, hang them up, or even leave them where your clients and prospects can get them.

The beauty of it is that you could either do your own advertising flyers or get a flyer printing company to produce them for you. Either way, you need to consider some of these things to help you create the most hardworking tool that can win your clients for you. (more…)

The Lost Art of Forum Etiquette

Saturday, April 26th, 2008

Marketing using forums is a slowly rising traffic technique used today. The benefits are great and simple to get. They are, at least, if you know what’s expected of you at any given forum. While they’re all different in their own way all forums will follow the same basic rules. Somewhere between the 1990s and now this knowledge seemed to have been lost. This is even more apparent for online marketers, some who have never used a message board before. What also has been lost is forum etiquette. It seems online marketers are the biggest group of people that don’t seem to know about or understand this, as most of it is unwritten, until now. (more…)